Category: For the Designer

Defining Professionalism At Bold Perspective, we voluntarily commit ourselves to uncompromising excellence with our clients and their projects, as well as with fellow peers of our industry. This obligation is one we pursue out of the interest of delivering unequivocal quality in every area of our work and conduct. The responsibility we are referring to Continue Reading »

Quality. It’s essentially the antithesis of compromise. It’s what clients want, but often not something they’re willing to follow procedure to get. It certainly doesn’t help that designers make compromise far too easy for them either. When potential clients approach us, they are looking to hire us because they are interested in the high caliber Continue Reading »

Overwhelming Inspiration The internet makes it easy for one to be exposed to an exorbitant amount of extraordinary work in potentially overwhelming doses. This is the case with design, art, music, and just about anything conceivable. There are no true shortcuts in life and most skills are earned through dedication, practice and a great investment Continue Reading »

Unlock the Background with the Keyboard You know how that familiar, pesky background layer you always start with on a new Photoshop document is locked? If you’re like me there’s nothing you hate more than going to the mouse for something you shouldn’t have to. Chad Engle recently tweeted asking if there was a keyboard Continue Reading »

What is Spec Work? Speculative Work (or “spec work”) is work performed with no expectation or arrangement for compensation. Anyone who engages in spec work invests uncompensated time and resources with no guarantee of payment. Ok I get it, but what’s the difference? You might ask, “Well what’s the difference between spec work and say, Continue Reading »

Find the Message The goal of design at its core is to promote a message. The design and its style should reflect the content and promote the message through the use of an appropriate style. Two Design Approaches: Almost every project is one of the following 2 situations: Scenario a: Client comes to the designer Continue Reading »

Plan Ahead Revisions are not always bad. Your goal should always be to deliver your best on the first try, but learn to handle revisions properly and they can work for you instead of against you. Define Acceptable Revisions Up Front In your original agreement, you should establish what an acceptable revision looks like and Continue Reading »

It’s a Team Effort. Be a Good Leader. When you take on a client, you are essentially partnering with the client by forming a team with them. It’s important to remember that you both now have the same goals and are working together to achieve them. Setting the client’s expectations is the most important factor Continue Reading »

Trust Comes First In order to have a smooth-rolling and successful project, it is imperative that the client have an established trust in the designer(s) as experts in their industry. You will witness the repeated success of projects seen through to effective completion when there is a strict adherence to a thoroughly outlined process. If Continue Reading »

Define Yourself The type of clients you take on will define you as a designer. The clients you accept will determine the projects you receive. The projects you receive will establish what kind of portfolio you will have. It is obviously very important to place a large emphasis on who you choose to work with. Continue Reading »